"We Are One" was the theme as NABET-CWA members joined thousands of workers and students on a march downtown to honor Cesar Chavez and defend workers' rights.
The 4-mile march began with a rally at City College then headed down B Street to the Embarcadero. As the group passed Bank of America and Chase Bank, they deposited foreclosure notices to bring attention to the bank's unfair lending practices and role in the financial meltdown.
The crowd went right through Civic Center Plaza, where they signed petitions and made phone calls to City Council members, urging them to pass a resolution to support collective bargaining rights.
The march continued to Seaport Village and stopped briefly at fish wholesaler Chesapeake Fish Company and Harbor House Restaurant to deliver plates of rotten fish in recognition of their anti-union practices.
Back on Harbor Drive, the group went through the valet parking entrances of the Manchester Grand Hyatt and San Diego Marriott in support of hotel workers. When the crowd reached 1st Avenue, it was time for a "funeral for the middle class." Volunteers handed out long-stemmed carnations and a black coffin joined the front of the procession.
The group also stopped on Broadway and wrote messages on the street in chalk in front of the San Diego County Taxpayers Association as a reminder to companies and local governments not to try and take away people's voices in the workplace, whether it's public or private sector workers.
Cesar Chavez Day March 2010
March 31, 2010
"Good Jobs, Local Jobs" was the theme as NABET-CWA members joined over 1,000 local union members to celebrate Cesar Chavez Day.
The crowd marched four miles from Spanish Landing, through the two main terminals of Lindbergh Field (in support of TSA workers), to the County Administration building, through the lobby of the Westin Emerald Plaza (in support of hotel workers) and on to a rally at City Hall.
Images From The Mobilization Campaign
Solidarity Week: Local 54 members attend a Padres game.
Solidarity Week: Local 54 members attend a Padres game.
Solidarity Week: Local 54 members attend a Padres game.
Local 54 members - with help from supporting unions - distribute handbills at businesses that advertise on KGTV.
Local 54 members - with help from supporting unions - distribute handbills at businesses that advertise on KGTV.
Local 54 members - with help from supporting unions - distribute handbills at businesses that advertise on KGTV.
Some businesses fight back against informational handbilling. Employees at Coles Carpets turned a hose on Local 54 Vice-President Robert Buchanan. San Diego Police upheld our right to handbill.
Some businesses fight back against informational handbilling. Employees at Witt Lincoln-Mercury tried using an air siren on our members. San Diego Police ordered them to stop and upheld our right to handbill.
Local 54 members attend the all-union march and rally on Cesar Chavez Day.
Local 54 members attend the all-union march and rally on Cesar Chavez Day.
Local Vice-President Robert Buchanan and his family attend the annual all-union march and rally on Cesar Chavez Day.
Local 54 members attend the Cesar Chavez Memorial Breakfast. The organizers have refused participation from KGTV year after year because of the station's union-busting campaign.
Local 54 supporters hold 10NewsUnfair.com signs at Golden Hall on election night. The signs appeared in the background of the 10News coverage. Many candidates refused to be interviewed by the station.
NABET-CWA is using mobile billboards to direct the public to 10NewsUnfair.com. The truck has logged thousands of miles since the start of the dispute.
Local 54 members distribute handbills at public events where KGTV has a presence. This is Earth Day at Balboa Park.
Local 54 members distribute handbills at public events where KGTV has a presence. This is Cinco de Mayo at the Del Mar Fairgrounds.
Local 54 members distribute handbills at public events where KGTV has a presence. This is Cinco de Mayo at the Del Mar Fairgrounds.
Local 54 members distribute handbills at public events where KGTV has a presence. This is Cinco de Mayo at the Del Mar Fairgrounds.
Local 54 members distribute handbills at public events where KGTV has a presence. This is a recycling event in Kearny Mesa.
Bus benches like this one are displayed across the county, from Oceanside to Chula Vista and downtown to Alpine.
Local 54 supporters seek out live trucks like this one and stage protests during KGTV live reports.
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
NABET-CWA national president James Joyce addresses Local 54 members and supporting unions at a rally.
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
San Diego & Imperial Counties Labor Council CEO Lorena Gonzalez addresses union members at a Local 54 rally. The support of the Labor Council and over 189,000 local union families has been vital to the mobilization campaign.
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
NABET-CWA National Representative Don Jernigan attends a Local 54 rally. NABET-CWA and CWA continue to fund this mobilization campaign.
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
Local 54 has staged a dozen all-union rallies since the start of the dispute. The rallies demonstrate the solidarity among all local unions and their members to just "Turn Off 10News."
KGTV manager Mike Biltucci unlawfully videotapes a NABET-CWA rally. The station had to settle charges that it threatened and intimidated employees and interferred with their legal activities.
Local 54 members also attend rallies in support of other local unions. This one is in support of teachers, school employees and students.
Local 54 members also attend rallies in support of other local unions. This one is in support of the United Food & Commercial Workers (UFCW).
Local 54 members also attend rallies in support of other local unions. This one is in support of the boycott of the Manchester Grand Hyatt by Unite Here.
Local 54 members also attend rallies in support of other local unions. This one is in support of Teamsters at the Union-Tribune.
Local 54 members also attend rallies in support of public issues. This is in support of health care reform.
Local 54 members attend a rally at the Convention Center to welcome new AFL-CIO president Richard Trumpka on his first trip to San Diego.
Thumbnail panels:
Celebrate Free Speech
2012 is the 100th anniversary of the Free Speech Fight in San Diego. Attend one of the events celebratiing the triumphs of local labor and civil rights activism. It's a reminder that we must be active in the protection of our rights. Act Now
Defend Middle-Class Jobs
The war on collective bargaining goes on at Verizon. Despite making $19.5 billion in profits and paying out $258 million to its top 5 executives in the last four years, Verizon wants to take back more than 50 years of collective bargaining and destroy middle class jobs. Act Now
Public Service Workers Under Attack
Attacking public service workers will not create jobs or solve the problem of trying to save the vital public services that so many rely on.
When you attack public employees, you attack the very folks whose work benefits everyone, from providing basic public safety, to fixing potholes in the roads you drive on, to making sure clean water runs from your tap.
Add your name to our open letter. Cutting the funding for jobs in our communities is not going to solve any deficit. Act Now
B Street to the Embarcadero. As the group passed Bank of America and Chase Bank, they deposited foreclosure notices to bring attention to the bank's unfair lending practices and role in the financial meltdown. 
